- Launch of NEO brings total number of crypto assets available on the eToro platform to nine
- Move comes as investors increasingly seek to diversify into altcoins
- Users will own the asset and benefit from eToro’s established checks and procedures
London, 19 February 2018 – eToro, a global trading and investment platform with over nine million users, has today added NEO onto its platform, bringing the total number of cryptocurrency assets available on the site to nine.
The addition of NEO to eToro follows from that of Stellar last week and comes as investors increasingly turn their attention to altcoins, as they seek new investment opportunities and diversification for their cryptocurrency portfolios.
NEO is the token linked to the NEO smart economy platform which uses a unique blockchain algorithm to develop digital assets and smart contracts. It will now be available on the eToro platform alongside Bitcoin, Ethereum, Bitcoin Cash, XRP, Litecoin, Ethereum Classic, Dash, and Stellar.
Cryptocurrency investors on eToro own the real underlying asset, with eToro acting as custodian.
NEO will also be added to eToro’s Crypto CopyFund, which uses CFDs to enable investors to diversify across all available cryptocurrencies (weighted by market cap) with just one click.
eToro users benefit from eToro’s verification procedures, security processes and established a reputation within the crypto community.
Commenting on the launch, Yoni Assia, Co-founder, and CEO at eToro, said: “Already in 2018 we’ve seen attention shift away from mainstream cryptocurrencies and the market share of altcoins is increasing all the time. In our view, this trend is only set to continue.
“We are constantly seeking to identify and assess new concepts as they emerge and we are committed to bringing the best crypto assets onto our platform for our users to invest in. We’re excited to have brought NEO and Stellar onto the platform already this year and we look forward to seeing how the market develops in 2018 following a very successful 2017 for the crypto community.”